Top 5 Film & Television Apps Performance in Nigeria Q2 2024

In Q2 2024, the top 5 Film & Television apps in Nigeria demonstrated notable trends in weekly downloads, revenue, and active users. Here’s a breakdown of their performance:

DramaBox - Stream Drama Shorts saw significant fluctuations in weekly downloads, starting at around 28K and peaking at 77K in early June. Weekly revenue for the app showed a consistent pattern, ranging from $4.8K in early April to about $8.3K by the end of June. Active users also saw a notable increase, starting from 86K and reaching a high of 201K in early June.

Amazon Prime Video maintained a steady performance throughout the quarter. Weekly downloads averaged around 16K, with a peak of 21K in mid-June. Revenue remained relatively stable, with figures hovering around $2.4K to $3.4K. Active users saw a slight increase from 96K to approximately 101K by the end of Q2.

ReelShort - Short Movie & TV experienced varied weekly downloads, starting at 18K and peaking at 24K in late June. Revenue showed a slight decline from $3K to $2.5K over the quarter. However, active users increased steadily from 183K to 227K, indicating growing engagement with the app.

Kalos TV had a more volatile performance. Weekly downloads fluctuated significantly, peaking at 8.7K in late April before dropping to around 1K in June. Revenue showed a gradual increase, starting at $692 and reaching $2.1K in mid-June. Active users also saw a peak of 7.5K in late April, with a subsequent decline to about 4.9K by the end of June.

GoodShort - Movies & Dramas demonstrated steady performance in weekly downloads and revenue. Downloads ranged from 3.6K to 16K, with revenue peaking at $1.6K in late April. Active users started at 35K and peaked at 50K in late April, maintaining a consistent user base throughout the quarter.

These insights are based on data from Sensor Tower. For more detailed analysis and insights, visit Sensor Tower.